3 min read

Machine Learning in Avionics: When, Where, How

By Ian Ferguson | VP Marketing on Apr 6, 2020 10:00:00 AM

Ever since John Reardon issued this article in the COTS Journal in January, I have been thinking about how artificial intelligence will start to appear in the avionics industry. My time prior to joining Lynx was all spent in the technology industry focused on other markets like consumer, industrial and cloud infrastructure. While I think digital speakers aren’t particularly useful, it is an example of how machine learning is (audibly) impacting many people’s daily lives. There are far more useful-to-mankind examples underway in the field of healthcare where reams of old data can be examined to predict the onset of specific diseases.

3 min read

A good surprise (to me) at lynx: The secure laptop opportunity

By Ian Ferguson | VP Marketing on Mar 11, 2020 2:43:26 PM

I have now passed the ninety day tenure milestone at Lynx Software Technologies. I was reflecting today as to what the biggest surprise has been since joining from a marketing perspective. Somewhat obviously, the arrival and impact coronavirus has provided on physical events is by far and away the biggest challenge we have faced. My thoughts are, first and foremost, with any families with people that have been diagnosed with this disease. At a more mundane (i.e. not life and death) level, we attended a very different Embedded World 2020 and now face a period of uncertainty as to which events will go ahead and which will be canceled. Like many marketing teams, we now have two programs for each show; one assuming the event is held as planned, the other looking at how to repurpose content and demos to be sharable via other channels.

3 min read

Trade Show Season and Product Announcements

By Ian Ferguson | VP Marketing on Feb 25, 2020 12:00:00 PM

Since the start of the year, the amazing Lynx team has been hard at work in terms of content creation. We have rolled out a wide ranging set of updates to our website, introduced a new set of blogs authored by leaders from across the company and established a YouTube channel with a new set of “ask the expert” video vignettes.

3 min read

A message from the CEO– Lynx Software Technologies: the road ahead…

By Gurjot Singh | CEO on Feb 18, 2020 1:09:14 PM

As you may have seen, Lynx Software Technologies has been undergoing some changes of late. I am truly excited about the direction in which we are headed. We have a great balance of new-to-Lynx and ingrained-with-Lynx-DNA senior leaders on our team.

3 min read

Shifts in the Automotive Industry

By Ian Ferguson | VP Marketing on Jan 29, 2020 12:15:00 AM

In my first blog, I mentioned that one of the reasons I joined Lynx Software Technologies was that I thought a number of additional markets were going to need and value the functionality that Lynx provides for mission critical systems.

5 min read

Why Did I Join Lynx

By Ian Ferguson | VP Marketing on Jan 6, 2020 2:00:00 PM

Behind highly visible, glamorous appliances like smartphones, televisions and in-car infotainment, there exists a broad range of technology largely hidden from its users. These systems have grown from closed systems to complex and connected “systems of systems”. They simply must work no matter what challenges humans, the environment or IT infrastructure throw at them. They must work for years… in some cases, for decades.

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